AI · Pennington Dental
A dental website, SEO and AI that books appointments
For Pennington Dental, a family practice in Stratford-upon-Avon and Kenilworth, we built the website, ran SEO and GEO, and put in AI automation, CRM workflows and agentic systems that book patient appointments.

The client
Pennington Dental is a family dental practice with surgeries in Stratford-upon-Avon and Kenilworth, UK, established in 2000.
What we built
- A new website for both practices, with online appointment booking
- AI automation that books patient appointments
- CRM automation and agentic workflows for the practice team
- SEO and GEO, so the practice shows up in Google and in AI assistants
Results
- Patients can book without calling the practice
- Local search and AI-assistant visibility for both locations
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